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About Baby & Stroller China

Toy & Hobby China and the concurrent Baby & Stroller China were the well-established toy and baby product fairs in South China. In response to the expanding of exhibition space and growing number of branded exhibitors, the organisers decide to relocate the three trade fairs to Shenzhen in 2020. The three concurrent trade fairs cover different types of  baby products, a wide range of toys and licensing IP.

To find out more about what kind of products will be found at the Baby & Stroller China exhibition this year, you can search or browse every one of our registered exhibitors here. To plan and exhibit at our exhibition in Shenzhen,  you can also find all of information needed to join as a visitor or exhibitor on our website.

 

Facts & figures

 

Your next step into a greater future of baby products

Baby & Stroller China (The 18th Shenzhen International Stroller, Mother and Baby Product Fair) will be held on 31 March – 2 April 2027 at the Shenzhen World Exhibition & Convention Centre, a brand new world-class venue with upgraded exhibition spaces, services and bigger crowds.

Together with Toy & Hobby China and Licensing China, Baby & Stroller China is the largest trade platform for the respective industries in South China. The fair strives to help industry players to expand into China’s baby product market. Relocating to Shenzhen provides participants with an enhanced platform for business exchange, market information and for the chance to capitalise on new retail opportunities in China’s market.

Exhibition date 9 - 11  April, 2026 (Thur - Sat)
Exhibition venue

Shenzhen World Exhibition & Convention Center

No. 1 Zhancheng Road, Fuhai Street, Bao’an District, Shenzhen, China (Google map)

Exhibition space 130,000 sqm (2026)
Number of visitors 77,031* (2026)
Number of exhibitors 1,495 * (2026)

* included figures of 38th Toy & Hobby China and 7th Licensing China

 

Special zones

International Zone

Each year gathers overseas exhibitors from different countries to showcase their creative, high quality and innovative products in our exhibition in China.

Product groups

  • Baby strollers & Accessories
  • Baby walkers
  • Bicycles
  • Car safety seats
  • Powered ride-ons
  • Scooters
  • Tricycles
  • Baby Bibs
  • Baby Clothing
  • Baby Footwear
  • Baby Accessories
  • Baby care products
  • Baby feeding products
  • Baby Skincare and Bath Products
  • Baby Oral Care
  • Baby Diapers
  • Baby Wipes
  • Maternity Products
  • Nursing/breast-feeding pads & Accessories
  • Maternity clothing       
  • Baby Cribs/Beds & Accessories
  • Baby Bed Linen & Accessories
  • Baby Safety Gates
  • Baby Furniture
  • Baby Cutlery
  • Home Living
  • Houseware
  • Gifts
  • Home Textile
  • Baby Food
  • Baby Nutritional Supplements
  • Baby Juice
  • Infant Formula

Visitor profile

  • Importers / exporters
  • Independent retailers
  • Wholesalers & distributors
  • Hypermarket & Supermarket
  • Chain stores and department stores
  • Import / export agents
  • Franchising agents and franchisees
  • e-tailers
  • Educational Institution
  • Nurseries and kindergartens

Exhibitor profile

Organisers

Hobby models
  • Guangdong Toy Association
  • Guangzhou Li Tong Messe Frankfurt Co Ltd
  • Messe Frankfurt (HK) Ltd

Show highlight videos

More videos of past show highlights on our Youtube channel.

Visit our Youtube channel

Take part in Baby & Stroller China now