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Information for visitors

Here, you will find all the important information you need for your preparations at the Baby & Stroller China.

Virtual Buyers

1. Introducing E-connect 360 - digital networking experience for Licensing China

Pre-registration for E-connect 360 platform

E-connect 360

E-connect 360 will provide buyers with live-streaming programmes and a networking platform that enable you to connect and source virtually and efficiently with global and Chinese exhibitors.

Next opening: 18 Jul - 28 Aug 2022

Pre-register

You’re cordially invited to enjoy the below virtual experience:

  • Watching live of an extensive fringe programme and featured exhibitor showcases
  • Connecting with exhibitors by logging in E-connect 360 platform via chats and audio/video calls
  • Participating in the activities of E-connect 360’s sourcing month, and winning the largest cash prize of USD 100
Learn more about E-connect 360
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Exhibiting at the International Zone also helps to attract quite a number of visitors, even from overseas, which are better than we expected as we thought they will not be able to come due to travel restrictions. We also participated in the onsite business matching service and the result is pretty good.”

This is my first time coming to the fair so I joined the business matching programme which has helped me a lot. Before coming here the organiser provided me with a list of exhibitors that fit with my sourcing needs then they helped me set up meetings with my preferred exhibitors. I finished all the meetings already and they all went really well.

Onsite buyers

2023 Visitor Online Registration

The 2023 visitor online registration will open soon.

Opening times

Exhibition date 7 - 9 April, 2023 (Fri - Sun)
Exhibition venue

Shenzhen World Exhibition & Convention Center

No. 1 Zhancheng Road, Fuhai Street, Bao’an District, Shenzhen, China (Google map)

Opening times 09:00 - 17:00 (Day 3 opens to public from 13:00 and close at 15:00)

Admission

Admission fee
Free of charge

Admission regulations

1)  The China government requests all attendees partaking in the children's toy fair and baby fair to pre-register with their real names mandatorily based on the current COVID-19 situation. Please use the names shown on your valid ID card/passport1, ID card/passport number and mobile to register. Please also bring your valid ID/passport to verify and redeem your individual badge at the counter in the registration hall.

2) Please bring your pre-registration code, health code 2, ID card/ passport (same one on the pre-registration), and business card to redeem your physical admission badge at the registration hall in person. There is no electronic admission badge for the children's fair and baby fair.

3) The children's toy and baby fair is open to trade buyers only. Persons under the age of 16 will not be admitted.

4) Admission badges are non-transferable and only restricted to use by one person.

5) The organizer reserves the right to refuse the admission of relevant persons if they fail to present the relevant proof of identity for inspection or the information on the documents is different from the registration information.

1 Hong Kong and Macau residents can fill in the number of “Mainland Travel Permit for Hong Kong and Macau Residents “(Home Return Permit).


2 The current health code is limited to domestic buyers only. For details of other regions/countries, please refer to the children's toy and baby fair website and the latest government announcement.

 

Free hotel offer for onsite overseas visitors*

Admission
  • Successful overseas pre-registrants can enjoy a 3-night free stay in a 4-star hotel near the fair venue.
  • Each company is entitled to ONE twin/double room for max. 2 persons. Daily breakfast included.

For interested participants, please complete the visitor registration form on or before 18 Feb 2022. The offer is on a first-come-first-served basis. Details please refer to the below document. 

*Terms and conditions applied. Visitors from Hong Kong, Macau, Mainland China, and Taiwan are not eligible for this promotion.

offer details*

We are a cross-border e-commerce company and I am very impressed by the scale of the fair. The fair is the perfect place to be if one wants to learn about the latest innovations and industry developments. I also joined the business matching service and have to give it 10 out of 10 as I found exactly what I am looking for with the help of the organisers. I will definitely place orders afterwards.

[2022 Visitor flyer released] Grab all the information in one go!

All visitor information is presented in this visitor flyer, including physical & online attendance guide, 2021 fair review and exclusive offers. Feel free to share & download.  

You could click here to read it online or click here to download the PDF version to read it anytime.

Downloads