Welcome to Baby & Stroller China 2022

Your next step into a greater future of baby products


Baby & Stroller China (The 13th Shenzhen International Stroller, Mother, Baby Product Fair) will be held on 30 March - 1 April 2022 in Shenzhen World Exhibition & Convention Centre, a brand new world-class venue with upgraded exhibition spaces, services and bigger crowds.

Together with Toy & Edu China and Licensing China, Baby & Stroller China is the largest trade platform for the respective industries in South China. The fair strives to help industry players to expand into China’s baby product market. Relocating to Shenzhen provides participants with an enhanced platform for business exchange, market information and for the chance to capitalise on new retail opportunities in China’s market.

2021 show highlights

To Visit

To Exhibit

News & Updates

Booth application starts now! Don't miss the chance to capture the strong rebound in the Chinese market. A 10% early bird discount will be given if you apply booth before 20 November 2021.

Exhibitor enquiry

For 2022 visitors, please click here to pre-register. After successful registration, a QR code will be generated for on-site admission. 

For overseas buyers who are unsure whether can travel to 2022 shows in-person, you could pre-register our online business matching services here. Business matching platform will be open during show period which allows you to below features:

  1. Source product/partner 24/7
  2. Search profiles and products unlimited times
  3. AI-powered matchmaking
  4. Connect real-time with exhibitors
  5. Schedule meeting - either VIRTUAL or ONSITE 

For those scheduled meetings, a business matching representative will then email/Whatsapp/WeChat you prior show for arranging/confirming your meetings. So please be reminded to leave your correct contact methods.

Visitor pre-registration

Check out our latest press release for 2021 shows just held successfully on 30 March - 1 April.

In the new Shenzhen venue, we hosted 1,413 exhibitors from 13 countries and regions across 130,000 gross sqm, whilst 82,481 visitors attended.

*Figures included concurrent shows - Baby & Stroller China and Licensing China.

Press release

Online platform that provides an all-around virtual experience is open until 30 April. Register now to win a free economy class round trip air ticket + 3 days hotel accommodation to visit our 2022 shows! Click here to to see details and more bonus awards.

Access the platform now!

This notice is to hereby announce that imitating fairs are copying the previous fair date & venue fairs, with the intention of confusing our exhibitors & visitors.

Formerly known as the Guangzhou Int’l Toy & Edu Fair and Guangzhou Int’l Stroller & Baby Products Fair, these fairs will be moving to the Shenzhen World Exhibition & Convention Center (new venue near airport), and will take place from 6-8 March 2020.

Any fairs held in the old venue (Guangzhou Poly World Trade Center) are not organised by Guangdong Toy Association and Guangzhou Li Tong Messe Frankfurt Co Ltd, and are not held under the brand name “Toy & Edu China” and “Baby & Stroller China”. Please beware of copies and imitation to avoid possible losses.

Thank you for your attention.

Guangdong Toy Association

Guangzhou Li Tong Messe Frankfurt Co Ltd 

place to be_cropped

80,000+ Trade Visitors

1,400+ In-person & Online Exhibitors 

130,000 Gross Sqm

We are here at Baby & Stroller China to explore new business opportunities especially with domestic distributors and the gift industry as we have focused more on the Chinese market over the past year. The visitor flow is higher compared to last year and we welcomed over 100 clients yesterday.

We are thrilled to participate at the Zhili Children’s Fashion Pavilion. This is our first time exhibiting at Baby & Stroller China and we feel good about the results as there are many visitors. Quite a number of buyers visited our booth today and expressed their interest in our brand.

We are a cross-border e-commerce company and I am very impressed by the scale of the fair. The fair is the perfect place to be if one wants to learn about the latest innovations and industry developments. I also joined the business matching service and have to give it 10 out of 10 as I found exactly what I am looking for with the help of the organisers. I will definitely place orders afterwards.


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