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Welcome to Baby & Stroller China 2022

Your next step into a greater future of baby products


Baby & Stroller China (The 13th Shenzhen International Stroller, Mother, Baby Product Fair) will be held on 5 - 7 August, 2022 (Postponed) in Shenzhen World Exhibition & Convention Centre, a brand new world-class venue with upgraded exhibition spaces, services and bigger crowds.

Together with Toy & Edu China and Licensing China, Baby & Stroller China is the largest trade platform for the respective industries in South China. The fair strives to help industry players to expand into China’s baby product market. Relocating to Shenzhen provides participants with an enhanced platform for business exchange, market information and for the chance to capitalise on new retail opportunities in China’s market.

2021 show highlights

To Visit

To Exhibit

News & Updates

In light of the evolving pandemic situation across China, Toy & Edu China, Baby & Stroller China and Licensing China will now be held from 5 – 7 August. The three shows will still take place at the Shenzhen World Exhibition & Convention Centre to provide an invaluable business trading hub for the toy, baby product and licensing industries.

More information

The three Shenzhen based shows, Toy & Edu China, Baby & Stroller China and Licensing China will now take place from 5 – 7 May 2022.  The show dates have been pushed back from their original dates at the end of next month, in order to support pandemic containment efforts. The fairs will still take place at the Shenzhen World Exhibition & Convention Center.

More information

Onsite visitors

Please click here to pre-register. After successful registration, a QR code will be generated for on-site admission. 

Virtual visitors

For Hong Kong, Taiwan and, international buyers who are unsure whether they can travel to the 2022 shows in person, you can pre-register for our E-connect 360 services here. It will provide buyers with live-streaming programmes and a networking platform that enable you to connect and source virtually and efficiently with global and Chinese exhibitors.

You’re cordially invited to enjoy the below virtual experience:

  • Watching live of an extensive fringe programme and featured exhibitor showcases
  • Connecting with exhibitors by logging in E-connect 360 platform via chats and audio/video calls
  • Participating in the activities of E-connect 360’s sourcing month, and winning the largest cash prize of USD 100

Opening date: July, 2022


Booths are selling quickly in Baby & Stroller China 2022! Don't miss the chance to benefit from the strong rebound in the Chinese market. You're also welcome to participate virtually with a physical booth on the fairground. Act now!

Exhibitor enquiry

Several Chinese embassies overseas have now published a notice on Visa Facilitation for Applicants Inoculated with Chinese COVID-19 Vaccines on their websites. Specific facilitation and requirements may vary from one country to another. Please be reminded to check the China embassy website in your current country of domicile for exact details timely.

Arrival & Stay

This notice is to hereby announce that imitating fairs are copying the previous fair date & venue fairs, with the intention of confusing our exhibitors & visitors.

Formerly known as the Guangzhou Int’l Toy & Edu Fair and Guangzhou Int’l Stroller & Baby Products Fair, these fairs will be moving to the Shenzhen World Exhibition & Convention Center (new venue near airport), and will take place from 6-8 March 2020.

Any fairs held in the old venue (Guangzhou Poly World Trade Center) are not organised by Guangdong Toy Association and Guangzhou Li Tong Messe Frankfurt Co Ltd, and are not held under the brand name “Toy & Edu China” and “Baby & Stroller China”. Please beware of copies and imitation to avoid possible losses.

Thank you for your attention.

Guangdong Toy Association

Guangzhou Li Tong Messe Frankfurt Co Ltd 

place to be_cropped

80,000+ Trade Visitors

1,400+ In-person & Online Exhibitors 

130,000 Gross Sqm

We are here at Baby & Stroller China to explore new business opportunities especially with domestic distributors and the gift industry as we have focused more on the Chinese market over the past year. The visitor flow is higher compared to last year and we welcomed over 100 clients yesterday.

We are thrilled to participate at the Zhili Children’s Fashion Pavilion. This is our first time exhibiting at Baby & Stroller China and we feel good about the results as there are many visitors. Quite a number of buyers visited our booth today and expressed their interest in our brand.

We are a cross-border e-commerce company and I am very impressed by the scale of the fair. The fair is the perfect place to be if one wants to learn about the latest innovations and industry developments. I also joined the business matching service and have to give it 10 out of 10 as I found exactly what I am looking for with the help of the organisers. I will definitely place orders afterwards.


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