30 March - 1 April, 2021 Shenzhen, China Exhibition Enquiry

Information for exhibitors

Baby & Stroller China is the most effective platform in South China for exhibitors to penetrate China's baby product sector, the world's most fast-growing market. With 10 years of history, the show continues to grow in size, with increasing number of visitors each year. Concurrent with Toy & Edu China and Licensing China, Baby & Stroller China is prepared to provide even greater business opportunities by covering all areas of stroller, mother & baby products, techniques and services.
Join the show now to unleash the market potential in China with us!

2021 Booth application opens

Last chance to apply to secure the last spots.

Download application form

Exhibiting Terms and Conditions

Show features Opening times Exhibiting at the fair and virtually Downloads Further information for your participation Contact

Show features

A prime opportunity to tap into China Baby product market

In 2020, the fairs attracted a total of 61,553 visitors* (2019: 60,508 visitors* from 66 countries and regions*) attending the shows.

* included figures of Toy & Edu China and Licensing China

Strategic location - Shenzhen

Shenzhen's GDP grew to USD 350 billions in 2018, ranking only behind Beijing and Shanghai, equalling Hong Kong, and placing it among the top 30 cities in the world.

First quarter of sourcing season

The fair date has changed to early March, which is in the first quarter of the industry's sourcing season. The new date is right after Chinese New Year, the main sourcing time in the China market.

New synergy of Toy, Baby & Licensing fairs

Baby & Stroller China is concurrent with Toy & Edu China and the new Licensing China. It allows exhibitors to meet an even wider range of buyers, fulfilling every sourcing need in one stop.

Opening times

Exhibition date

30 March - 1 April, 2021 (Tuesday to Thursday)

Exhibition venue

Shenzhen World Exhibition & Convention Center, Hall 9-15

No. 1 Zhancheng Road, Fuhai Street, Bao’an District, Shenzhen, China (Google map)

Opening times

09:00 - 17:00 (Last day until 15:00 & open to public from 12:00)

Exhibiting at the fair and virtually

When you exhibit physically…

Exhibit at the International Zone to seize business opportunities.

•	Meet face-to-face with over 61,000 buyers at the centre of the world’s toy manufacturing base
•	Maximise your exposure at the concurrent industry forum, seminars and product presentations

Exhibition enquiry

When you exhibit virtually…

Participate in the show virtually whilst displaying your products and brochures onsite.

•	You will have a booth with a glass cabinet for product displays and a LED TV to play videos
•	Video conference equipment will be available for meetings with onsite buyers
•	Staff will be present to assist booth setup, provide interpreting service and collect buyers’ name cards

Exhibition enquiry

Participation rates - Standard booth / Raw space

Package	Rates	Booth facilities
Raw space (min. 36 sqm)	RMB 1,260/ sqm	Raw space is without any equipment.
Standard booth package (min. 9 sqm)	RMB 1,650/ sqm	- 1 fascia - 1 table - 2 chairs - 1 power socket (300w) - 3 spotlights - 1 garbage bin - carpet

Participation rates - Showcase booth + on-site & virtual exhibition support

Package

Rates

Booth facilities

Standard booth (6 sqm)

RMB 14,850

Basic standard booth furniture

Complete booth construction
Wall to wall carpet
3 spotlights & 1 power socket (300w)
1 table & 2 chairs
1 fascia board with company name and booth number
1 garbage bin

Glass Cabinet for product display
ipad+ 1 head set + data card, for meeting with on-site visitor via video conference
English –Chinese speaking temp staff, for assist your booth from booth setup date to end of the show (Total 4 days)
1,000 pcs 4C color leaflet at A4 size
Choose one of the following:

Wall sticker with your own design printing; OR
LED TV for playing brand / product introduction video at entire show period.

Online platform exposure + Business development support

Using e-connect business matching service

Applicant is able to use this service to contact with buyer and exhibitor who registered this service.

Applicant company / product info will be introduced in the show e-newsletter (Database: 200,000 toy, baby, licensing industry players)
Applicant company info will be included in the exhibitor list of the show, listed on websites and show catalogue

Sponsorship and advertising opportunities

By taking advantage of Baby & Stroller China sponsorship / advertising opportunities, your marketing dollars will be put to greater use. Exclusively for the exhibitors of Baby & Stroller China, these sponsorship / advertising opportunities will enhance your profile and the effectiveness of your participation at the fair.

Download the latest brochures:

> Sponsorship and advertising opportunities (Deadline: Jan 29, 2021)

> Digital service (Deadline: Feb 21, 2021)